New Lingerie Store to Hold Grand Opening Celebration in Hingham
Customers will receive a 25 percent discount on all bras and enjoy treats from Panera, White's Bakery and other Derby Street businesses.
Lulabelle will hold a grand opening celebration at their new Derby Street location on Saturday and Sunday.
The new lingerie store will offer customers a 25 percent discount on all bras and attendees will be able to enter to win items from Marie Jo, Ani Falke, Chantelle, Echo, Eberjey and many more.
Many Derby Street shops will join the weekend celebration. Beauty & Main will be offering Trish McEvoy holiday mini makeovers from 2-4 p.m. on Saturday, Pinkberry will serve tastings from 1-3 p.m. on Saturday & Sunday and Panera, White's Bakery, Burtons Grill & Williams-Sonoma will be offering treats throughout the weekend.
A total of 5 percent of sales will be donated to Live Love Learn, the Cancer Outreach Organization in Scituate.
Lulabelle originally opened in Scituate in 2010 to bring unique, high-quality lingerie, sleepwear, loungewear, swimwear and accessories from brands such as Eberjey, Marie Jo, Prima Donna, Cosabella and Bellabumbu, to the South Shore.
Owner Donna Morton, a former Executive Creative Director for several well-known brands describes her store’s products as not your “off in five minutes” type of lingerie.
According to the Derby Street Shoppes, Lulabelle specializes in custom bra-fittings and a unique range of offerings from around the globe.
The new Hingham shop will be located in the area next to Chipotle at the Derby Street Shoppes.