Hingham Brigham’s Changes Its Name and Ice Cream

Brigham’s in Hingham Square has been forced to change its name and ice cream after almost 60 years.

This comes after Hood, Inc. decided to stop production of Brigham’s ice cream leaving owner Pat Halliday with no choice but to change her Hingham company’s name and ice cream.

Halliday will change the company’s name to Patti's Place and keep the same menu, according to the company’s Facebook Page.

The Hingham owner will bring in Giffords ice cream, a company out of Sknowhegan, Maine, the Facebook page stated.

“ The name and ice cream will be different, but the food, employees, and family-friendly customer service will be the same,” the company posted on Facebook. “We have shopped around for this ice cream to make sure we bring our customers a quality product, just like we do for our food ingredients, we prefer to shop local.”

The Hingham ice cream shop’s Facebook fans have already shown support for Halliday and her decision to go with Giffords.

“Gifford's Ice Cream is Delicious and people are going to love it. You are still going to do awesome. Can't wait to come down and have some!,” one user wrote

“So great you are able to stay basically as you were, you are a fixture in downtown Hingham,” said another local resident.

Halliday has been with the Brigham’s in Hingham Square for 15 years  and she has owned it for 8 years. Despite the closings of other Brigham’s across the South Shore, she had always said her privately owned business is going nowhere and she will keep that attitude with  Patti's Place.

Brigham’s has been operating in Hingham since 1954 and even with the additions of the Hingham Shipyard, Derby Street Shoppes and the recent recession the country has faced,  the local restaurant manages to keep customers coming back for more.

“I think people still like this area of Hingham Square,” Halliday said in an interview last July. “We have really loyal customers.  We know their families-their mother and fathers. We have watched children grow into adults and now see their children come in.  They have been coming here for years.”

Patti"s Place will post its new signs and colors this week.  They will also accept all Brigham's Hingham Square gift cards.